Rebecca Reott, VP, Global HR at The RepTrak Company joins us to talk about how a company should deal with a crisis internally and externally.
How should a company deal with a crisis on the inside and the outside? What are successful companies doing? Rebecca Reott discusses how we can handle a crisis in our communication plan.
What you’ll learn from this episode:
- How should a company deal with a crisis internally and externally?
- What are the three traits companies should have while dealing with their crisis communications plan?
- How much honesty should you operate with?
- The differences and similarities between being exposed and being genuine?
- Is it possible to be exposed without being genuine?
How to find Rebecca Reott and The RepTrak Company:
About The RepTrak Company:
The RepTrak Company™ is the world’s best reputation data company. They provide a global platform for data-driven insights on Reputation, Brand, and ESG. Their RepTrak® model is the standard for studying the view of the world. It uses proven data science models and machine learning methods across industries. Subscribers to the RepTrak® Program use their insights. The insights are used to protect business value, improve return on investment, and grow their positive impact.
Founded in 2004, The RepTrak Company owns the world’s largest reputation database. The database holds over 1 million company ratings per year. These ratings are used by CEOs, boards, and executives in more than 60 countries.
About Employee Cycle:
Employee Cycle is changing the way HR leaders use their data. We begin with changing their employee data into an easy, centralized, and real-time People dashboard. This helps companies view, track, and study their workforce data in one place. As a result, these companies avoid risks, save costs, and grow their employee lifetime value.